We have strict rules on how the Red Tractor logo can be used on products, to give you peace of mind when you are buying food and drink. All our logos carry the Union Jack flag to confirm that the product has been produced from field to basket in the UK, and we can trace it back through the whole process to the original farm. Our three logos are there to help you understand the products you are buying and to be confident that you are buying food that is traceable, safe and farmed with care.
The ‘Standard’ logo
Products carrying this logo must be made using at least 95% of just one Red Tractor ingredient.
The ‘Named Ingredient’ logo
Products carrying this logo must be made up of at least 65% of a single Red Tractor ingredient and this must be clearly written on their pack. For example, ‘potato’ in a potato salad.
The ‘Made With’ logo:
Products carrying this logo are usually ready meals which contains less than 65% of a Red Tractor ingredient, but it is still the key ingredient of the product. For example the chicken in a chicken pie.