Have you thought about why over 400 packers and food companies are part of the Red Tractor alliance?
Red Tractor-assured foods are popular with millions of consumers, and there is increasing demand for Red Tractor products and ingredients from retailers and food service businesses.
By becoming a Red Tractor licensee you may enjoy positive publicity and healthier sales as conscientious consumers increasingly look for our logo as a mark of quality products that are traceable to the farms where they were produced.
Food on which the Red Tractor appears must come from an assured production chain in which producers, processors and packers all meet our standards every critical step of the way. These standards primarily deal with the safety of the food but they also cover animal welfare on the farm and reducing the environmental impact of agriculture. Processors and packers must be inspected by independent certification bodies to ensure that the standards are met.
The Red Tractor logo can be used on assured beef, pork, lamb, chicken, turkey, dairy products, cereals and oilseeds, sugar, vegetables, salad and fruit. The logo can only be used on packing or at point of sale by businesses licensed by Assured Food Standards.
To apply for a Red Tractor licence To renew an existing licence