It’s not just in the supermarket where the Red Tractor is in the ascendancy. Our research shows that consumers looking for quality, affordable food in the shops increasingly expect to be able to find it when they eat out too.
A fast-growing number of food-service businesses are becoming Red Tractor licensees, tapping into the popularity of quality home-produced food and people’s increasing appetite for knowing where food comes from and how it is produced.
You must be a Red Tractor licensee before you can use the Red Tractor logo on menus or marketing material. But becoming a licensee is easy and affordable.
Just follow the simple step-by-step process mapped out here. And click here to read about how you can use the Red Tractor logo on menus and marketing material.
‘We are excited to be working with Assured Food Standards, Prime Meats and Dairy Crest to supply our 32 hospital restaurants and the patients in those hospitals with Red Tractor meat and milk. It’s important to supply our restaurants with quality, fresh, assured meat and milk from UK farms.’
Andy Jones, ISS Mediclean
'Selling quality British products is an integral part of our our customer-driven strategy. Prime Meats has been working closely with Assured Food Standards since 2004 and our growing range of Red Tractor products demonstrates our continued commitment to British farming and to offering quality British products to our discerning customers'
Rob McFarlane, Prime Meats